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INVESTING YOUR MONEY

Bulls, bears, and you

Putting your money in the bank is a sure way to have it grow. But if you have extra funds that you don’t need for everyday expenses or emergencies (and you’re willing to take on some risk) investing is another way your money can work for you. Your mission as an investor is to buy stock, hold onto it while the market goes up, then sell it for more than you paid.

 

That’s a lot easier said than done. Just about every investor has a strategy for “playing the market.” But knowing the best time to buy or sell is a real challenge. Experts say there are always opportunities for smart investing, whether stock prices are going up (like a bull’s thrusting horns) during a bull market; or whether prices are falling downward (like a bear’s slashing claws) during a bear market.

 

Whether you’re a bull or a bear, your first rule of investing is: think long-term. Saving is for your short-term goals; the stock market is for money you can leave untouched for a substantial amount of time. That way you can wait until the opportunity arises to get the best ROI -- return on investment. Experts agree that teens who start investing at an early age are more likely to grow into financially responsible adults. So invest some time on learning the basics, and you could be on your way to becoming a wizard of Wall Street.